Trumpia vs Twilio

SMS Provider Review

Trumpia vs Twilio

Choosing a text marketing company can be tough. There are many different text message marketing companies and plans available. Fortunately, we’ve done some work for you. With the Trumpia vs Twilio review, you can take an in-depth look at two of the market’s top text message platforms to see which might be a good option for your business or organization. Keep reading to learn more about Trumpia and Twilio.

Trumpia Overview

Trumpia’s website features a clever design and easy-to-navigate options. Trumpia lists a collection of its most valuable text messaging tools on its home page – quickly giving potential new customers a rundown of what they can expect when they sign up on the Trumpia Text Marketing platform. Some of these features include tools such as:

  • Mass texting
  • Mobile keywords
  • Two-way texting
  • Appointment reminders
  • Pictures and videos
  • Text-to-vote

One of the unique features Trumpia offers customers is its Smart Texting tool. With the tagline: “You can’t Text without Targeting,” the folks at Trumpia recognize people don’t like to be spammed with unnecessary and irrelevant text messages. With the smart texting feature, the Trumpia platform automates learning about text message subscribers and using that data to tailor messages to match each recipient.  

But how does it work? This unique technology allows customers to sort contacts into lists based on criteria you collect about your recipients. These criteria include customer characteristics and specific interests. This helps businesses work to get the best bang for their marketing dollar by targeting each message, rather than sending repetitive and annoying messages to customers who don’t want them.

Twilio Overview

The Twilio website offers new clients with easy-to-understand information about its services. Potential clients can learn how those services can help businesses in need of streamlining communications with customers. The website is clean and easy to navigate. This is great for those who might be new to the world of mobile marketing tools such as an API (Application Programming Interface) platform.

Twilio is a platform that is designed to be a system. This system works to provide application developers and businesses with more than a dozen tools needed to execute all types of communication. Each of these features falls under a different product umbrella including the Communications Cloud, which supports APIs with built-in global intelligence. These features include:

  • Twilio Flex – the cloud contact center platform
  • Programmable SMS – send and receive texts
  • Programmable Voice – control and make phone calls
  • Programmable Video – embed video and audio directly into apps
  • Authy – login security for both online accounts and transactions
  • Twilio API for WhatsApp – Exclusive to Twilio – WhatsApp messaging powered by the Twilio API
  • Programmable Wireless – connect IoT devices to global cellular networks
  • Programmable Fax – API to send and receive faxes

Trumpia vs. Twilio: Pricing –

  • Trumpia offers customers plans ranging from $195/month standard plan to the most popular plan of $495/month for the professional plan. However, for businesses needing to send a high volume of messages, there are plans ranging higher to the large enterprise plan, which costs $3,995 per month. Higher volume custom plans are also available.
  • Unlike other companies, Twilio offers its clients a pay-as-you-go pricing option. This means it is based on usage and don’t get locked into big contracts. Check out the Twilio website to find how to create a custom plan to suit your text marketing needs.

Which Company is Right for Your Business?

After taking a closer look at both companies, their respective features and plans, there are a couple major differences between Trumpia and Twilio. The biggest being pricing. Trumpia has set plans (with the ability to customize for higher volume plans). However, Twilio offers the ability to create custom plans with pay-as-you go.

The other major differences between Twilio and Trumpia is the way the platforms are designed. Both companies can provide quality text marketing services, but each specializes in different features. Twilio offers customers API technology, which makes it easy for businesses to set up and execute marketing plans and integration with various applications.

Trumpia also features API tools to help with database management, contact collection tool and increased security features. However, Trumpia also features the smart texting tool to help companies target customers. Ultimately, the big difference comes down to pricing and how each company might suit the needs of your business. Be sure to check out Trumpia and Twilio online to try out the live demonstrations of the services to see which company might be a better fit for your text marketing needs.