Plivo Review

sms marketing review

Plivo Overview

Researching text message marketing plans and companies can be a daunting task for any business or marketing professional. Here we break down everything from pricing to features with Plivo’s text message marketing products. Keep reading for a complete Plivo review and overview.

To start, Plivo has a functional and clean website. All of the product lists, prices and overview of the company is easy to find under accessible subject heads and links. The clean appearance of the website makes it a simple process to find the information you are looking for when considering a text message marketing plan from prices, to standard features, to extras.

Plivo also offers easy-to-sign up registration and even the ability to sign up for a live demonstration.

The company was founded in 2011 when the founders met out of the desire and need to find a communication solution that would work globally, according to the Plivo website. Not finding what they were hoping, they decided to combine resources and work together to create such a global communication solution that has now reached over 70,000 customers.

The overall goal of the company is to simplify how businesses integrate communication into their applications. Because this can be a complicated process for many businesses, the founders of Plivo wanted to come up with a way to make it simple. Thus was born the Plivo infrastructure, which handles billions of calls and SMS messages each year.

Plivo Features

Plivo offers customers a way to integrate SMS marketing tools and phone calls directly into their web application in five minutes, according to the company website.

Although still in its Beta testing phase, Plivo has introduced a feature called PHLO, Plivo High Level Objects. This system makes coding simple and easy so the app developer or engineer can easily integrate SMS marketing tools directly into the app’s offering. The PHLO system can be tested out on the website. Plivo also offers an informative demonstration video for potential customers.

Plivo Pricing

Unlike other text marketing companies, Plivo doesn’t offer packages with a set amount of messages per package. Plivo offers pay as you go pricing, meaning you only pay for the messages you send. This eliminates the issues surrounding overages and extra fees that may occur during heavier business months.

The pricing is broken down by type of message, whether it is to be sent via SMS or phone number, and is also separated by carrier and by state. Some states and mobile phone carrier companies have varying prices, but for the most part the pricing is the same across the board at about .005 cents per message for regular SMS messages using a short code or a long code (telephone number).

Plivo is so transparent with all pricing and fees that the company even lists the carrier pass-through fees (Inbound and outbound) for shortcodes for certain carriers like Sprint, T-Mobile, MetroPCS, Cricket and AT&T.

Plivo’s potential customers and subscribers have access to download these pricing lists directly from the website.

What Makes Plivo Different?

Plivo doesn’t just make communication happen for a business. This company offers the businesses the tools to customize and build a solid working system that makes SMS marketing easy and effective. With the PHLO system, a la carte pricing and easy to use and navigate website, Plivo stands apart from the competition and is an SMS marketing service worth considering.