TXT180 SMS White Label Reseller Program Review

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This TXT180 review will take a look at the TXT180 SMS marketing service and specifically review their SMS white label reseller program.

TXT180 has quickly become one of the leading SMS marketing providers.  The TXT180 web-based platform was created in-house by an IT team experienced in creating user-friendly programs.  The TXT180 text messaging platform and control panel has been found to be so easy-to-use, and the marketing plans were so cheap, customers started wanting to use it for themselves.  So TXT180 created a white label reseller program that would allow people to create their own mobile marketing business using the TXT180 products and services but labeling and branding them as their own.

TXT180 SMS Reseller Program Features

Unlike many other SMS reseller programs, the TXT180 reseller programs offer every reseller free telephone support and free marketing materials.  Many other reseller programs either only offer these services f0r their premium reseller plans or offer them for a fee, their customer support team offers help with not only setting up and using the reseller platform but also tips on how they may want to go about marketing to their intended market.

The TXT180 reseller program is extremely quick and easy to sign-up for.  Upon signing up all of the white label tools are provided instantly so you may start configuring and designing your own text message marketing plans, website, logos, and more.  TXT180 also provides instructional videos to assist you with getting familiar with your control panel and setting up customizable fields, as well as help videos you  can upload to your website to assist your customers.

The TXT180 SMS white label reseller program allows resellers to offer their own customized text message marketing plans with no apparent affiliation to TXT180, the reseller shortcode is different than the short code used by TXT180 customers.  The reseller login, and therefore the reseller customer login, is hosted on a separate domain offering even less affiliation with the TXT180 site.  The reseller has the ability to use their own logo, customize their own color schemes, edit their clients control panel colors to match their site, and add their own support information. Resellers have the ability to setup their customers on the platform.  Customers have access to their own login and ability to manage their own mobile marketing campaigns.  However, if the reseller chooses they may offer text message marketing plans that include complete campaign management.  Managing customer accounts provides resellers with the ability to make more profit, have more control, charge for services other marketing services may not provide, and gain customer loyalty through building stronger relationships.

TXT180 Reseller Pricing

The TXT180 reseller program is one of the lowest in the industry.  Most text message marketing providers charge a setup fee of around $500.00, TXT180 charges a setup fee of $295.00.  Although other mobile marketing providers advertise their fee as a “one-time setup fee” they also charge their resellers a monthly fee of $100 – $500 monthly whether they actively using the service or not.  Whereas TXT180 has no monthly fee but the setup fee is actually referred to as an “annual access fee”, indicating resellers will be charged the $295.00 “access fee” to remain as an active reseller and be given access to the system.  In comparison, the TXT180 annual fee is in most cases lower than the monthly fee required by most other reseller programs.

The TXT180 reseller program is currently setup where a reseller must provide their own merchant account services, or payment services to their customers.  TXT180 does not accept payments directly from the resellers clients, although it is rumored on their blog they are in the process of creating a service that will allow customer billing in the near future.  As for now, the reseller must collect from their customers and the reseller is charged via credit card for all plans.

The costs associated with setting up a customer with TXT180 appears to be much lower than a lot of the competition, for example:

  • A 250 message plan would cost $7.50 a month
  • A 1000 message plan would cost $20.00 a month
  • A 2500 message plan would cost $50.00 a month
  • A 7500 message plan would cost $150.00 a month
  • A 20,000 message plan would cost $350.00 a month
  • A 50,000 message plan would cost $800.00 a month

and there are many more in-between plans.  As you can see, the higher the message plan the better the deal, the cost per message is significantly reduced with the higher message plans.

While some mobile marketing providers offer text message plans that allow the messages to roll over each month the TXT180 plans do not roll-over month to month.  However, they do offer “message bundles” which will roll-over each month until the messages are used.  This method helps resellers provide their customers with lower priced, lower message mobile marketing plans using only the messages they need.  And allows them the ability to purchase additional messages without taking a leap into the next plan, if the customer is not consistently needing many more messages than their plan allows.

Visit the TXT180 reseller site today to learn more about their reseller features, pricing, how it works, and other frequently asked questions about their white label reseller program.